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AdOnCar welcomes Scope Victoria into its Fleet

AdOnCar adds more cars

Scope Victoria joins the growing fleet of AdOnCar vehicles

Melbourne, Victoria – November 1, 2011 – AdOnCar announced today that Scope Victoria, one of the largest providers of services to people with a disability in Victoria, and one of the largest not-for-profit organisations in Australia, has joined the AdOnCar advertising fleet. Scope’s vehicles travel throughout Victoria conducting home-care visits and transporting groups to daily activities. These vehicles are on high rotation in designated geographical areas.

“The inclusion of Scope to our fleet provides our advertisers with a broader geographic reach” said Michael Hawkins, AdOnCar’s founder. “We have had many enquiries from advertisers to utilise our eye catching outdoor advertising formats in country regions. We are now delighted to be able to deliver on those requests.”

Scope’s 90 vehicles operate across 5 rural and 3 metropolitan regions, a total of 92 sites across Victoria and are a combination of passenger vehicles and busses. These vehicles driven by Scope’s carers travel ten’s of thousands of kilometres every week. Advertisers are now able to lock down their message to even more defined geographic regions precisely targeting their demographic audience. In addition the large number of sites provides advertisers with a pick and choose approach rather than relying on traditional static billboards.

Michael said “our advertisers have realised enormous benefit over and above the eye catching advertising of our service. The knowledge that a significant slice of their advertising spend is directly financing the activities of critical service providers such as Scope provides an unrivaled community commitment. Indeed in 2010 AdOnCar generated over $150,000 for these not for profit critical care services.

If you are interested in learning how you can drive your advertising spend well beyond the traditional realms contact Michael.


AdOnCar provides innovative targeted low cost advertising options. In addition to the eye catching advertising medium AdOnCar redistributes a significant portion of your advertising spend to charities. In 2010 over $150,000 was generated for charities.

Press Contact:

Michael Hawkins



+61 3 5294 0582


PDF Version: Press Release for the inclusion of Scope Victoria into the AdOnCar fleet